Tim Gannon, the Food Industry Legend, to serve as Executive Board Member and focus on Business and Culinary Development

New York, NY – June 18, 2012 — SoupMan, Inc. (OTCBB: SOUP) announced today that J. Timothy Gannon, a co-founder of Outback Steakhouse, Inc., has joined The Original SoupMan®, the long- adored and best-tasting soup brand in the world, to serve as an member of the Board of Directors of SoupMan, Inc., as well as lead its Business and Culinary Development.

Tim Gannon brings a wealth of industry leadership to The Original SoupMan. At Outback Steakhouse, Inc., he developed the iconic “Bloomin’ Onion” recipe which is approaching $1 billion in sales, and was one of the key executives responsible for its growth to 1,400 restaurants today in 28 countries and over $3.5 billion on annual sales.

In 1994, Inc. Magazine named Tim Gannon “Entrepreneur of the Year”. In 1999, The Florida Restaurant Association honored him with its “Lifetime Achievement Award”. In 2009, Gannon was inducted into the U.S. Business Hall of Fame. He is also a member of the Tampa Bay Chamber of Commerce Business Hall of Fame. In 2011, he launched “Kettle Comfort, Cooking for America” based in West Palm Beach which is Chef-inspired food that is delivered to thousands of hungry or nutrition deprived people each day.

“When you want to win it all you need the right players on the team. Bringing Tim Gannon’s talent, leadership and experience to team SOUP is amazing. He is a winner and I’m excited to work with him”, announced Shaquille O’Neal, SoupMan partner and brand champion. He continued, “It is another strategic step in the continued growth of Soupman and our national expansion plans”

“I am thrilled to embark on the next chapter of my career with the team at Original SoupMan,” said Tim Gannon, “SoupMan’s iconic brand, and best of breed product provide the perfect platform to continue with my passion for developing food brands.” Gannon continued,” I intend to leverage my experience in building the multi-billion dollar Outback Steakhouse brand with SoupMan’s multi- channel sales strategy , and look forward to moving from one great kitchen to another.”

Mr. Gannon will play a pivotal role in all aspects of R&D, procurement, culinary development, creative oversight, and franchise development of The Original SoupMan.

“I am pleased to welcome Mr. Gannon’s to both our Board of Directors, as well as our executive management team,” said Arnold Casale, CEO, SoupMan, Inc. “We expect Tim’s unique culinary passion and industry acumen to prove invaluable as we build out The Original SoupMan brand nationally.”

For interviews with Tim Gannon, SHAQ, Reggie Jackson, Jason Alexander or Management and additional information, please contact:

Matt Mauriello
Vice President of Investor Relations

About SoupMan, Inc.:
In 1984, The Original SoupMan opened its doors at 55th Street & 8th Avenue in Manhattan. The tiny storefront quickly became a worldwide destination. Rated #1 by Zagat and praised by the New York Times as “Art, not Soup”, it set the standard for innovation and excellence long before the famous Seinfeld episode made it a cultural icon. The Company’s franchise operations include highly visible locations in the Mohegan Sun Casinos and more. The Company’s branded soup is also being offered by Tim Horton’s, Earl of Sandwich and other leading QSRs. Original SoupMan products are now available in innovative shelf-stable cartons for sale in the soup aisle nationally of major supermarket chains by September 2012. The Company also distributes its products through the food service channel, including school lunch programs. Shaquille O’Neal serves as an advisor to, and equity partner in the Company, as does Mr. October, Reggie Jackson and Emmy® and Golden Globe® nominated and Tony Award® winning actor Jason Alexander. SOUPMAN INC, parent company of The Original SoupMan www.originalsoupman.com, is a fully reporting public company trading on the OTC Bulletin Board® (OTCBB) under the ticker symbol SOUP. For additional information on SoupMan, Inc. please visit: www.soupmaninc.com. Follow us on Twitter @OriginalSoupMan and “Like” us on Facebook.

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Safe Harbor Statement:
This press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. The forward- looking statements are based on current expectations, estimates and projections made by management. The Company intends for the forward-looking statements to be covered by the safe harbor provisions for forward-looking statements. Words such as “anticipates,” “expects,” “intends,” “plans,” “believes,” “seeks,” “estimates,” or variations of such words are intended to identify such forward-looking statements. The forward-looking statements in this press release include statements regarding the expected contribution of Tim Gannon and the availability of its new shelf-stable product in supermarket chains. All forward-looking statements in this press release are made as of the date of this press release, and the Company assumes no obligation to update these forward-looking statements other than as required by law. The forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those set forth or implied by any forward-looking statements, as discussed in the Business and Management’s Discussion and Analysis sections in our Quarterly Reports on Form 10-Q, Annual Reports on Form 10-K and Current Reports on Form 8-K. Copies of these filings are available at www.sec.gov